Kraft Paper
Rustic charm with real strength. Kraft paper — unbleached wood pulp, natural and earthy — offers a raw canvas whose texture gives everything printed on it a handcrafted, inviting feel.
Kraft's unrefined surface absorbs ink for rich, organic color, and its natural tone recolors everything: white ink glows against it, black type turns editorial, fluorescents vibrate against the fiber, and gold foil on kraft is a signature pairing — raw and luxurious at once.
It's also genuinely tough, which is why kraft dominates hang tags, labels, and packaging. We print kraft business cards, wedding save-the-dates, stickers, and boxes — anywhere natural beauty and durability need to coexist.
What prints well on kraft
- White ink — glows against the natural fiber; the cleanest way to put light on kraft.
- Gold foil — the signature pairing: raw and luxurious in the same square inch.
- Letterpress & blind deboss — kraft's soft fiber takes impression with real depth.
- Fluorescents & full color — neon vibrates against the brown, and digital CMYK (over white where it counts) prints photography straight onto the sheet.
Dressed up or down
Kraft swings both ways. Down: tags, labels, and shipping-room honesty — the material that says handmade and means it. Up: deep letterpress and gold foil turn the same humble sheet into the most disarming luxury piece in the stack. That range is why designers keep coming back to it — the paper carries a point of view before the ink arrives.
Kraft paper samples
FAQ
Does white ink work on kraft?
It's one of the best pairings in the shop — opaque white ink glows against the natural brown fiber.
Can you print full color on kraft?
Yes — digital CMYK prints directly onto kraft for an organic, muted palette, or over a white ink base where the artwork needs accurate color.
Is kraft paper recycled?
Frequently — many kraft stocks carry high recycled content, and unbleached production skips the whitening chemistry. See recycled paper for the full sustainable menu.
Is it durable enough for tags and packaging?
That's kraft's origin story — the fiber is genuinely tough, which is why it dominates hang tags, labels, and boxes that get handled.